Specific Rules of the Events:

1. ADMAD SHOW:

• There will be only one team from each participating college/institute comprising four(4) members.

• Each team will be given a product name randomly on the spot on which they have to prepare an advertising campaign.

• Teams will be given two (2) hours time for preparation.

• The show from each team should consist of 10 minutes presentation by one or two members on 5 M’s of advertising (i.e. 2 minutes presentation for each M).

• This presentation on 5 M’s should be in following format:
  Mission : To specify the objective of your advertisement.
  Money : How much amount you want to spend on the campaign.
  Message : What message you want to communicate.
  Media : Which media you prefer to use.
  Measurement : How should the result be evaluated.
  The presentation may be an audio-visual one and must be in English only.

• Immediately after this presentation team members have to act over their advertising campaign for a maximum of two (2) minutes.  This may be in English, Hindi or a mix.

• The act should not contain any un-social or vulgar activities

• The performance of each team will be evaluated from both presentations with 80% weightage on 5 M’s presentation and 20% weightage on the Act.

• Teams may use LCD projector for their presentation, which will be provided by the institute on prior request.

• Participating teams are required to bring their own Laptop or any other accessories (Pen drive or CD etc.) if required for their presentation.

2. PRASHAN MANCH:

• One team of two participants is allowed from each college/Institute.

• Prashan Manch event will be conducted in two phases

• PHASE 1

• here will be a written test of 40 minutes for each team having objective questions from different streams of business management.,

• It will be conducted on day one and the result will be declared on the same day.

• Five teams will be selected for final phase based on the performance in the first phase.

• PHASE 2

• This will be an audio-visual phase to be conducted on second day of the festival.

• Final phase will comprise of four rounds having questions from current global business scenario.
  Round 1 - Regular Question Round.
  Round 2 - Visual Clip Round
  Round 3 - Rapid Fire Round (time duration of  1 minute) 

• Round 4           -          Buzzer Round.

3. BullS & Bear

• Team Size - 2

• Duration                          -          20 Minutes

• Problem will be given to each team and they will be required to solve it within the specified period. (Calculator is allowed)

4. STRATEGIC MANAGEMENT GAME

A problem of strategic nature from any functional area of management shall be given and the team will be required to solve it within the specified period. (Calculator is allowed)

• Team Size - 2

• Duration                          -          20 Minutes      

5. CASE STUDY:

A case from any functional area of Business Administration will be given and the team will be required to solve it within the specified period.

• Team Size - 4

• Duration - 30 Minutes

6. SYMPOSIUM: